institution of rockstar

Institution research


Background of rockstar
Founded in 1998 Rockstar are a major video game developer and publisher based in new york city, the brand rockstar is mostly known for grand theft auto , max Payne , L.A Noire , The Warriors, Bully, Manhunt, Midnight Club and Red Dead series and the use of open world, free roaming settings in their games.

Rockstar is considered to be a global institution – list all of their studios and when they were acquired by Rockstar

• Rockstar Japan
• Rockstar Leeds
• Rockstar Lincoln
• Rockstar London
• Rockstar New England
• Rockstar North
• Rockstar San Diego
• Rockstar Toronto
• Rockstar Vancouver
• Rockstar Vienna

What other titles are Rockstar famous for

• Grand theft auto
• Red dead redemption
• L.A noire
• The warriors
• Manhunt
• Max Payne

What has been their most successful game?
Rockstars most successful games to date has been GTA sanandreas and GTA 4

What controversies have surrounded Rockstar in the past?
The main controversies that have surrounded rockstar in the the past would be the violence contained inside the games; people believe that the games give off the wrong impression to the people that play it.

What has made them so successful?
The main thing which has made rockstar so successful is the fact that they have released successful games consistently, the also create new actions and abilities in games so it keeps the gamer interested and eager to buy their games.



Discuss the development and importance of R.A.G.E
Rockstar Advanced Game Engine (RAGE) is a game engine developed by the RAGE Technology Group at the video game developer Rockstar San Diego with contributions by other Rockstar studios. RAGE allows for greater character animation more realistic game physics and an all-round greater gaming experience.


Discuss the importance of franchises to Rockstar
The franchises to rockstar are very important to them, the majority of the success and profit has come from their franchises such as GTA (grand theft auto), also their main type of game which is the sandbox type games (free roam) which is a very popular game type among gamers.



Discuss how Rockstar is an example of vertical integration
Rockstar is an example of vertical integration due to the fact that rockstar have bought small company’s and created different companies with the rockstar brand name , for example in 1999 rockstar bought DMA design which was based in Edinburgh , after rockstar bought this it became rockstar north.

Why is vertical integration important for developers?
It is important for developers because they can have control over the development and distribution of the game , giving them more control over selling the game.